The App can be downloaded for Android and iOS or can be used via the WhatsApp web. They can organize and label WhatsApp messages and save replies they use frequently. It provides details such as items, store opening hours in their profile. No integration with other systems like Chatbot, CRMĮxample use: A local grocery business communicates with its customers via WhatsApp business App.Suitable only for small & local businesses.WhatsApp Business messaging App Features:
What is the difference between WhatsApp Business API and App?
Today, I’m gonna tell you the differences between the two services to enable you to make the right decision for your brand.
The capabilities and features across these two differ significantly in terms of:Īll this might seem confusing for you whether you are looking to use WhatsApp Business solution for sales, customer service, or marketing. One is WhatsApp Business API and another is WhatsApp Business App.įor every business that wants to leverage the full potential of the WhatsApp Business, it’s very important to understand how API and App work. WhatsApp Business API or App: What’s the best for your brand?įacebook-owned Messenger platform, WhatsApp provides two solutions to businesses to engage with their customers effectively.
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